JOLLIBEE

LAME SET UP THE PARTNERSHIP BETWEEN CULT INSTAGRAM CHEF WHYTE RUSHEN AND BELOVED FILIPINO FAST FOOD CHAIN JOLLIBEE, CREATING A TRULY IN CULTURE COLLAB, LAUNCHING A LIMITED EDITION BOX MEAL, CAPTURING THE ESSENCE OF BOTH BRANDS.

THE COLLABORATION KICKED OFF AS A ONE NIGHT TAKEOVER IN JOLLIBEE’S FLAGSHIP STORE IN LEICESTER SQUARE. WITH WHYTE SLINGING 300 PORTIONS OF THE SPICY CHICKEN SANDWICH-INSPIRED SIDE DISH, HOT HONEY AND CARAMEL DRIZZLED TATER TOTS, WITH AN ACCOMPANIMENT OF SMOKED CHILLI BURGER SAUCE WITH CRISPY FRIED SHALLOTS AND PICKLED SPRING ONION SALAD, TO THE FAST-FOOD DANCE FLOOR MADE UP A PUMPING BLEND OF INFLUENCERS, MODELS, FOODIES AND INDUSTRY VETS, ALL SENDING IT TO SOME DISCO-HOUSE BEATS COOKED UP BY DUBSTEP PIONEER AND DJ FOR THE EVENING, SKREAM.